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IU ’s new song “ BBIBBI ” has made history on Melon! On October 11, her agency Kakao M confirmed that “BBIBBI” surpassed 1 million unique listeners on Korea’s largest music site Melon only 16 hours after its release. They stated that by 23 hours in, it had already broken the 24-hour unique listener record. Her new digital single “BBIBBI” was released on October 10 at 6 p.m. KST, and by 5 p.m. KST on October 11, it had surpassed 1.42 million, at that point breaking the record for most unique listeners in 24 hours. The previous record was 1.4 million unique listeners, which had been set by IU and Park Myung Soo’s duet “Leon” that they released as part of the “ Infinite Challenge ” music festival in 2015. Full story

11 October