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The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups! The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from July 9 to August 10. TWICE topped this month’s list with a brand reputation index of 7,214,998, marking a modest 1.27 percent increase in their score since last month. High-ranking phrases in the group’s keyword analysis included “love,” “prepare,” and “launch,” while their highest-ranking related terms included “Jihyo,” “Momo,” and “dating.” TWICE’s positivity-negativity analysis also revealed a score of 72.83 percent positive reactions. Full story

11 August