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The Roland Corporation is a global powerhouse in the field of music technology. We interviewed Mr. Jun-ichi Miki, Roland Corporation CEO and Representative Director, to find out how the company continues to drive innovation and customer growth. TNW : How does Roland approach the ‘people who are new to music’ market? JM: At Roland, our mission is to continuously devote ourselves to bringing a “Waku Waku” experience to everyone in the world. For those that don’t know, “Waku Waku” is a Japanese phrase that describes thrill and excitement, and at Roland we apply this to creative expression. With this in mind, connecting with non-musicians or ‘sleeping’ musicians is a very big focus for us... Full story

20 April