https://searchengineland.com/rise-personal-assistants-280658

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Sign up for our daily recaps of the ever-changing search marketing landscape. Market disruptions are times of great stress, but they also provide great opportunity. They define new winners and losers in the marketplace. And the next major disruption is just around the corner — it’s the coming era of the personal assistants, and there are many market forces that are driving this shift. The first of these market forces is the explosion of the Internet of Things: Internet-connected devices will be something other than a PC, tablet or a smartphone. Gartner predicts that 8.4 billion connected devices will be in use in 2017 (up 31 percent from last year) and that this number will reach 20.4 billion by 2020. Full story

21 October

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