https://www.gq.com/story/sneaker-of-the-week-hoka-one-one-engineered-garments

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Unlike a lot of his hype-chasing competitors, when Engineered Garments founder Daiki Suzuki decides to collaborate with another brand, it’s almost never a one-off. Season after season, year after year, a handful of labels like Vans , Adidas , and Uniqlo get blessed with a healthy dose of Suzuki’s slightly-off-kilter vision. One of the more recent joinees to the EG Illuminati is also among the most obscure: Hoka One One, the decade-old French performance running specialists behind some of the chunkiest, comfiest, race-readiest kicks in the game. Suzuki, an accomplished (but now-retired) marathoner in his own right, was first turned on to Hokas by a running friend back in 2015. “Hoka is s... Full story

16 September

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