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Date Tags Women in Sport , PyeongChang 2018 , Olympic News Women in Sport. The International Olympic Committee (Ioc) Is “Test-Driving” Draft Guidelines For A Balanced Portrayal Of Male And Female Athletes In All Forms Of Communication. As Part Of This It Is Supporting World Radio Day, Which This Year Places A Special Focus On Gender Equality In Sports Broadcasting. Gender-biased attitudes and behaviours can be conscious or unconscious. A real change will be achieved only by raising awareness of what constitutes gender bias in the portrayal of female vs. male athletes, be it on TV, in newspapers, online or on radio. As UNESCO today celebrates World Radio Day to raise awareness among the pub... Full story

13 February